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The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk

The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk (Hardcover)

William J. Bernstein (지은이)
  |  
McGraw-Hill
2000-10-13
  |  
64,280원

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The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk

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· 제목 : The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk (Hardcover) 
· 분류 : 외국도서 > 경제경영 > 개인재무관리 > 투자
· ISBN : 9780071362368
· 쪽수 : 207쪽

목차

Introduction: Where Are We?

Everything You Need to Know About Public Speaking

PART ONE: THE SPEAKING GAME

1: Leadership Communications: The Secret Weapon

2: Becoming a Player

3: First, Understand Your Audience

4: Alpha Dogs and Worker Bees

5: Avoiding Dangerous Traps

PART TWO: CREATING THE PERFECT PRESENTATION

6: Get It Together

7: Designing the Perfect Presentation: The POWER Formula

8: The Strong Start

9: Forging a Powerful Message

10: Talking with Pictures

11: The Conversational Approach

12: The Strong Finish

13: Getting the Message Across

PART THREE: DELIVERY

14: The 18-Minute Wall: Audience Attention Span

15: How to Capture Your Audience

16: The PowerPoint Paradox: Designing Visual Aids to Work for You--Never Against You

17: How to Make a Powerful Deck Presentation: Going by the Book

18: Write Like You Speak: Ten Important Rules to Live By

19: The Six Most Common Language Mistakes

20: How to Beat Fear

21: Keep the Momentum Going

22: The Power of Silence

23: Body Language

24: How to Dress

25: How to Read a Prepared Text Like a Pro (and Not Look Like You're Reading)I

26: How to Use Teleprompters

27: Taking a Cue from Stage Monitor

PART FOUR: AFTER THE SPEECH AND MANAGING THE MEDIA

28: The Art of Q & A

29: Dealing with the Media

30: Handling Hecklers

31: Train Yourself

32: What's It All Worth to You?

Test Your New Articulate Executive IQ

Index

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