책 이미지
책 정보
· 제목 : Rethinking Performance Measurement : Beyond the Balanced Scorecard (Paperback)
· 분류 : 외국도서 > 경제경영 > 인력관리
· ISBN : 9780521103268
· 쪽수 : 220쪽
· 분류 : 외국도서 > 경제경영 > 인력관리
· ISBN : 9780521103268
· 쪽수 : 220쪽
목차
Introduction; 1. Why are performance measures so bad?; 2. The running down of performance measures; 3. In search of balance; 4. From cost drivers to revenue drivers; 5. Learning from ABPA; 6. Managing and strategising with ABPA; Notes; Index.
