Government Policy and Program Impacts on Technology Development, Transfer, and Commercialization: International Perspectives (Paperback)

Introduction (Kimball P. Marshall, William S. Piper, and Walter W. Wymer) An Overview of Potential Government Impacts on Technology Transfer and Commercialization (Kimball P. Marshall) Perceived Impacts of Government Regulations on Technology Transfers (Marina Onken, Caroline Fisher, and Jing Li) Building Capable Organizations via Technological Innovation: A Study of Chinas Leading Textile Machinery Company (Jifu Wang and Sharon L. Oswald) The Effects of Changing Technology and Government Policy on the Commercialization of Music (Gregory K. Faulk, Robert P. Lambert, and Clyde Philip Rolston) Government Programs and Diffusion of Innovations in Taiwan: An Empirical Study of Household Technology Adoption Rates (Maxwell K. Hsu and Hani I. Mesak) Telemedicine from a Macromarketing Viewpoint: A Critical Evaluation with Proposed Licensing Strategies (Ashish Chandra, Charles E. Pettry, Jr., and David P. Paul, III) Patents, Copyrights, and Trademarks in the Early Twenty-First Century: The New Relevance of Some Old Concepts of Intellectual Property Rights (Thomas S. OConnor) Government and Market Mechanisms to Provide Alternatives to Scrap Tire Disposal (Nancy J. Merritt, William H. Redmond , and Michael M. Pearson) The Comparative Influence of Government Funding by the U.S. Commerce Departments Advanced Technology Program and Private Funding on the Marketing Strategies of High-Tech Firms (Conway L. Lackman) Food Product Development, Food Regulations and Policies—Compatible or Not? (Alicea A. Glueck-Chaloupka, Louis M. Capella, and Patti C. Coggins) New Technology Adoption, Business Strategy and Government Involvement: The Case of Mobile Commerce (Michael Stoica , Darryl W. Miller, and David Stotlar) Predicting Core Innovation and Wealth from Technological Innovation and Domestic Competitiveness: The Crucial Role of Anti-Trust Policy Effectiveness (Renée J. Fontenot and Paul G. Wilhelm) Incorporating the Dominant Social Paradigm into Government Technology Transfer Programs (William E. Kilbourne) Governmental and Corporate Role in Diffusing Development Technologies: Ethical Macromarketing Imperatives (Oswald A. J. Mascarenhas, Ram Kesavan, and Michael D. Bernacchi) Reflections on Ethical Concerns in Technology Transfer and Macromarketing (Nicholas Capaldi) Response to Dr. Capaldi (William E. Kilbourne) Progressive Reduction of Economic Inequality as a Macromarketing Task: A Rejoinder (Oswald A. J. Mascarenhas, Ram Kesavan, and Michael D. Bernacchi) Index Reference Notes Included