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· 분류 : 국내도서 > 경제경영 > 기업 경영 > 무역
· ISBN : 9788953463745
· 쪽수 : 340쪽
목차
part 1 International Economics
1. International Trade Environment & Globalization
2. International Trade Theories
3. International Trade Policy
4. Organizations of World Trade & International Monetary System
5. International Balance of Payment
6. Foreign Exchange Market & Rate
part 2 International Business Management
7. Entering Global Markets
8. Factors Influencing Foreign Direct Investment and FDI Theories
9. MNC"s Production & Marketing Management
10. MNC"s Financial Management
11. MNC"s Organization and Personnel Management
12. MNC"s Strategic Management
part 3 International Trade Procedure & Practice
13. International Trade Business and Agency
14. Establishing International Trade Contract
15. International Trade Contract
16. Carrying Out of the Trade Contract
17. Introduction to e-Commerce and e-Trade