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· 제목 : International Hospitality Industry (Hardcover) 
· 분류 : 외국도서 > 경제경영 > 산업 > 호텔/관광
· ISBN : 9781138135253
· 쪽수 : 252쪽
· 출판일 : 2016-02-01
· 분류 : 외국도서 > 경제경영 > 산업 > 호텔/관광
· ISBN : 9781138135253
· 쪽수 : 252쪽
· 출판일 : 2016-02-01
목차
Part one: Structure and characteristics - An overview (Bob Brotherton); Hotels (David Littlejohn); Restaurants (Stephen Ball and Linda Roberts), Contract foodservice (Michael Haywood); Cruise ships (Erwin Losekoort and Alastair Morrison); Part two: Issues - An overview (Bob Brotherton); Managing Diversity (Roy Wood); The impact of information technology (Peter O'Connor and Gabriele Piccoili); Operational dilemmas (Mike Riley); Strategic choices (Frank Go and Adee Athiyaman); Marketing options (Alex Gibson); Developing international managers (Judy Gannon); Finance (Paul Beals and Francis Kwansa); Conclusions: Themes and prospects.
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