Nonmarket Strategy in Japan: How Foreign Firms Lobby "inside the Castle" (Hardcover, 2020)

1. Introduction.- 2. How to approach Nonmarket Strategy and Corporate Political Activity.- 3. Framework.- 4. General features of domestic lobbying in Japan.- 5. The context for foreign firms: trade, investment, and business issues.- 6. Case study.- 7. Implications for business strategy and lessons from Japan in a global business perspective.- 8. General conclusion.