From Monopoly to Competition : The Transformations of Alcoa, 1888-1986 (Paperback)

List of charts; List of tables; List of photographs; Editor's preface; Author's preface; Note on the corporate name; 1. Invention and entrepreneurship: the electrolytic process and the establishment of The Pittsburgh Reduction Company; 2. Alcoa in context: the rise of the complex corporation; 3. Building a big business: markets, strategy, and structure through the First World War; 4. Alcoa comes of age: organization, innovation, and labor from the Roaring 20s through the Great Depression; 5. Undoing the monopoly: the Second World War and Learned Hand; 6. Alcoa's 'splendid retreat': the rise of the aluminium oligopoly, 1947?1957; 7. Magee, Close, and Harper: covering the world in aluminium, 1958?1970; 8. Responses to a changing world; Appendices; Notes; Index.