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· 제목 : The McKinsey Way (Hardcover) (Using the Techniques of the World's Top Strategic Consultants to Help You and Your Business)
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9780070534483
· 쪽수 : 208쪽
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9780070534483
· 쪽수 : 208쪽
목차
Part I: The McKinsey Way of Thinking About Business Problems. Building the Solution. Developing an Approach. 80/20 and Other Rules to Live By. Part II: The McKinsey Way of Working to Solve Business Problems. Selling a Study. Assembling a Team. Managing Hierarchy. Doing Research. Conducting Interviews. Brainstorming. Part III: The McKinsey Way of Selling Solutions. Making Presentations. Displaying Data with Charts. Managing Internal Communications. Working with Clients. Part IV: Surving at McKinsey. Find Your Own Mentor. Surviving on the Road. Take These Things with You Wherever You Go. A Good Assistant Is a Lifeline. Recruiting McKinsey Style. If You Want a Life, Lay Down Some Rules. The Most Valuable Lesson. Memories of McKinsey.
