Analyzing Social Media Networks with NodeXL: Insights from a Connected World (Paperback)

I. Getting Started with Analyzing Social Media Networks

1. Introduction to Social Media and Social Networks
2. Social media: New Technologies of Collaboration
3. Social Network Analysis: Measuring, Mapping, and Modeling Collections of Connections

II. NodeXL Tutorial: Learning by Doing

4. Getting Started with NodeXL, Layout, Visual Design, and Labeling 5. Calculating and Visualizing Network Metrics? 6. Preparing Data and Filtering 7. Clustering and Grouping

III Social Media Network Analysis Case Studies

8. Email: The Lifeblood of Modern Communication 9. Thread Networks: Mapping Message Boards and Email Lists 10. Twitter: Conversation,?Entertainment, And Information, All in One Network!?- Scott Golder, Cornell University,Vladimir Barash, Cornell University 11. Visualizing and Interpreting Facebook Networks?- Bernie Hogan, Oxford Internet Institute 12. WWW Hyperlink Networks?- Robert Ackland, ANU 13. Flickr: Linking People, Photos, and Tags?- Eduarda Mendes Rodrigues, Microsoft Research, Natasa Milic-Frayling, Microsoft Research 14. YouTube: Contrasting Patterns?of Interaction and Prominence?- Dana Rotman and Jennifer Golbeck 15. Wiki Networks: Connections of Creativity and Collaboration?- Ted Welser, University of Maryland, Derek Hansen, University of Maryland Appendix- NodeXL for Programmers- Tony Capone