Advertising & IMC: Principles and Practice

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· 제목 : Advertising & IMC: Principles and Practice (Hardcover, 10, Revised)
· 분류 : 외국도서 > 경제경영 > 광고/홍보/PR
· ISBN : 9780133506884
· 쪽수 : 672쪽
· 출판일 : 2014-01-17

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