Big in Asia : 25 Strategies for Business Success (Paperback, 2nd ed. 2003)

Part I: HIT THE GROUND RUNNING Strategy 1: Information is Power Strategy 2: Know the Firm, Know the Family: Dealing with Asian Firms Strategy 3: Understand Asia's Overseas Chinese Strategy 4: Understand Asia's Overseas Indians Strategy 5: Dealing with Information Ambiguity, Local Consultants & Accounting Firms Part II: ON THE GROUND Strategy 6: Network like a Local; Negotiate like a Westerner Strategy 7: Taking the M&A Route? Strategy 8: Managing the Partnership with the Southeast Asian Firm Strategy 9: Managing the Partnership with the Northeast Asian Firm Strategy 10: Avoid Post-Acquisition Trauma Part III: BUILDING UP Strategy 11: Send the Right People Strategy 12: Cross the Cultural Divide Strategy 13: Managing Change Strategy 14: Intellectual Property Abuse: Contain the Risks Strategy 15: Selling Consulting Services in Asia Part IV: STAYING UP Strategy 16: Tilt the Playing Field Strategy 17: 'Think Global; Act Local' - but how far? Strategy 18: Caveat Emptor: Beware the Banks of Asia Strategy 19: Avoid Blood Loss as a Minority Shareholder Strategy 20: China! Cut through the Gloss Part V: STAYING CLEAN Strategy 21: Negotiate the Law in Asia: Bankruptcy, Contracts & Defamation Strategy 22: Ethical Traps on the Road to being Big in Asia Strategy 23: Corruption: The Business Practice that Dare not Speak its Name Strategy 24: Dancing with the Devil: Doing Business with Asia's Politicians and their Families Strategy 25: When things go Wrong...