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The Creative Enterprise [3 Volumes]: Managing Innovative Organizations and People

The Creative Enterprise [3 Volumes]: Managing Innovative Organizations and People (Hardcover)

(Managing Innovative Organizations And People)

Tony Davila, Marc J. Epstein, Robert D. Shelton (엮은이)
Praeger Pub Text
297,110원

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The Creative Enterprise [3 Volumes]: Managing Innovative Organizations and People
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책 정보

· 제목 : The Creative Enterprise [3 Volumes]: Managing Innovative Organizations and People (Hardcover) (Managing Innovative Organizations And People)
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780275986858
· 쪽수 : 728쪽
· 출판일 : 2006-12-30

목차

Introduction Chapter 1: Why Innovate? The Impact of Innovation on Firm Performance Chapter 2: A Strategic Framework for Innovation Management Chapter 3: Incremental Innovation or Radical Innovation? True Relevance, Ownability and Impact Chapter 4: Toward a Non-linear History of R&D: Examples from American Industry, 1870-1970 Chapter 5: Silicon Valleys Next Act: Creativity, Consumers, and Cross-Disciplinary Innovation Move Toward Center Stage Chapter 6: The Pipeline from University Laboratory to New Commercial Product: An Organizational Framework Regarding Technology Commercialization in Multidisciplinary Research Centers Chapter 7: Bringing University Technology to the Private Sector Chapter 8: Social Innovation Chapter 9: Introducing Radically New Products and Services Chapter 10: Turning Creativity into Value Creation: The Growth Path of Startup Firms Chapter 11: The Promise of Management Control Systems for Innovation and Strategic Change Index About the Editors and Contributors Introduction Chapter 1: Dialectics of Creativity in Complex Organizations Chapter 2: Leading for Creativity: An Employee-Manager Dyadic Approach Chapter 3: 3-D Creativity in Organizations: Discipline, Discipline, Discipline Chapter 4: Overcoming Creative Blocks Chapter 5: The Psychology of Creativity Chapter 6: Creativity, Cognition and Cyborgs: The Extended Mind Hypothesis as an Explanatory Framework for Creativity Research Chapter 7: The Role of Effective Organizational Culture in Fostering Innovation and Entrepreneurship Chapter 8: The Social Context of Innovation Chapter 9: Creative Cognition in the Workplace: An Applied Perspective Chapter 10: Designing Rewards to Enhance Innovation Index About the Editors and Contributors Introduction Chapter 1: The Case of Honda Accord Wagon Development: A Knowledge Creation Perspective Chapter 2: Funding Innovation Through Venture Capital: A Global Perspective Chapter 3: Drivers and Measures of Innovation Success Chapter 4: Moving from Creation to Value Chapter 5: Variations on a Theme: The Reinvention and Renewal of Intellectual Property Chapter 6: Organizational Design for Corporate Creativity in the Indian Setting Chapter 7: Managing Global Innovation Projects Chapter 8: Cash Constraints and Venture Capital Stage Investing in Startup Companies Chapter 9: Sector-Focused Incubation: A Tool for Promoting Technology Innovation and Commercialization Chapter 10: Measuring Innovation: A Framework for Action Chapter 11: Management of Innovation and Product Development Processes Index About the Editors and Contributors

도서 정보 제공 : Yes24(www.yes24.com), 알라딘(www.aladin.co.kr)

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