Mastering International Trade (Paperback)

Foreword by; Chief Executive Officer, International Institute of Export.- Introduction.- Why Trade Overseas?.- Marketing Planning.- Market Research.- Macro Factors.- Routes to Market.- Basic Business Finance.- Export Costing, Pricing and the Sale.- Getting the Goods to Market.- Documentation and Customs Procedures.- Payment.- Making the Most of Currency.- Financing International Trade.- Suppliers and Support Organisations.- Summary.- Glossary of Terms.