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· 분류 : 외국도서 > 언어학 > 언어학 > 사회언어학
· ISBN : 9780333997581
· 쪽수 : 208쪽
목차
Foreword The Battle over Linguists and Law A Very Brief Introduction to Linguistics for Lawyers Generic vs. Secondary Meaning: Registry Hotel v. Hospitality Mgt. Teaching a Jury About Meaning: Warren v. Prestone Sounding Alike and Meaning Alike: ConAgra v. Hormell Descriptiveness: Nouns and Modifiers: Woodroast v. Restaurants Unlimited The Meaning of a Patronymic Prefix: Quality Inns c. McDonalds Sounding, Looking, and Meaning Different: AMR Pharm v. American Home Products Differences in the Ingredients, Qualities and Characteristics of the Products: Pyewacket v. Mattel Going Beyond Competing, Company and Product Names: AutoNation USA v. CarMax Using Foreign Language Words in Trademarks: Alixandre Furs v. Alexandros Furs Disclaiming Dealership Authorization: Matrix Essentials v. F & M. Distributors Using Linguistics Tools and Thinking in Trademark Disputes Some Suggestions for Linguists Some Suggestions for Attorneys Power, Control, and the Ownership of Language References Cases Discussed