The Art of Enterprise : Entrepreneurship in Design (Hardcover)

Contents Part One: Alpha Room Chapter One: Art and Enterprise Chapter Two: Perception, Cognition, and Imagination Chapter Three: Curiosity, Creativity, and Constraint Chapter Four: Aspiration, Expectation, and Emotional Intelligence Chapter Five: Value in the Art and Artist Alpha Room Appendix: Quotes, Activities, and Discussion Part Two: Beta Portal Chapter Six: Permeability, Chance, and Seeing-as-if Chapter Seven: Risk, Return, and Window Making Chapter Eight: Prototyping to Understand Chapter Nine: Collaborate and Communicate Chapter Ten: Ephemeral Value and the Power of Co-Creation Beta Portal Appendix: Quotes, Activities, and Discussion Part Three: Gamma Field Chapter Eleven: Context Matters: People, Place, and Time Chapter Twelve: Discover, Learn, and Find Meaning Chapter Thirteen: Vision and Artistic Agency Chapter Fourteen: Cities, Clustering, and Commerce Chapter Fifteen: Creative Citizenship and the Horizon of Expectations Gamma Field Appendix: Quotes, Activities, and Discussion Part Four: Delta State Chapter Sixteen: Non-linear Growth and Layered Lifecycles Chapter Seventeen: The Beauty of Learning, Novel Experience, and the Power of Fear Chapter Eighteen: The Composition of Skills Chapter Nineteen: Designing for Change Chapter Twenty: Storytelling and the Impact of Innovation Delta State Appendix: Quotes, Activities, and Discussion Curated List of Contemporary Practices Worksheet Illustrations Index