Advancing Crisis Communication Effectiveness : Integrating Public Relations Scholarship with Practice

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· 제목 : Advancing Crisis Communication Effectiveness : Integrating Public Relations Scholarship with Practice (Paperback)
· 분류 : 외국도서 > 언어학 > 커뮤니케이션 연구
· ISBN : 9780367687144
· 쪽수 : 288쪽
· 출판일 : 2022-08-01

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Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences. This book brings crisis and public relations scholars together with practicing professionals to integrate academic theories and research with the knowledge and lessons learned on the frontlines of crisis communication and management.

This book illustrates how having insights and observations from both leading crisis communication scholars and professionals strengthens crisis management and communication strategies, plans, and coordination. Chapters co-authored by leading scholars and professionals highlight how academic theories and research can inform crisis management and response - and how practitioners can utilize, inform, and strengthen academic theories and research. For each topic area covered, examples and applications are provided that show how integrating public relations scholarship with practice can advance crisis communication effectiveness.

This book represents a unique and timely contribution to the field of crisis management and communication. It will be an important resource for public relations and crisis management and communication scholars, educators, professionals, consultants, and graduate students.

This book brings crisis and public relations scholars together with practicing professionals to integrate academic theories and research with the knowledge and lessons learned on the frontlines of crisis communication and management.

Foreword C. Richard Yarbrough PART I Overview and Context 1 1 Complex and Challenging Crises: A Call for Solutions 3 BRYAN H. REBER, C. RICHARD YARBROUGH, GLEN NOWAK, AND YAN JIN 2 The Evolving Complexity of Crisis Issues: The Role of Crisis History 17 LASHONDA L. EADDY AND SHELLEY SPECTOR PART II Most Challenging Organizational Crises 33 3 Corporate Crises: Sticky Crises and Corporations 35 W. T IMOTHY COOMBS, SHERRY J. HOLLADAY, AND RICK WHITE 4 Connected in Crisis: How Nonprofit Organizations Can Respond and Refocus 52 HILARY FUSSELL SISCO AND MARK MCMULLEN 5 Media Relations for Government/Public Affairs Crises: Ethical and Unethical Components of Scandal and Spin 63 DAVID E. CLEMENTSON, JOSEPH WATSON JR., AND MICHAEL GREENWELL PART III Most Challenging Public Crises 77 6 A Promising but Difficult Domain: Complex Health-related Crises and Academic-Professional Collaboration 79 GLEN NOWAK AND MICHAEL GREENWELL 7 Disaster and Emergency Crisis Management Communication 92 ROBERT L. HEATH, J. SUZANNE HORSLEY, GREG GUEST, AND CHRIS GLAZIER PART IV Crises Amplified by Media and Aggravated by Misinformation 111 8 Managing Misinformation and Conflicting Information: A Framework for Understanding Misinformation and Rumor 113 LUCINDA AUSTIN, TONI G.L.A. VAN DER MEER, YEN-I LEE, AND JIM SPANGLER 9 Technology and Social Media: Challenges and Opportunities for Effective Crisis and Risk Communication 130 DEANNA D. SELLNOW, LUCINDA AUSTIN, AND CIRO DIAS REIS 10 Law and (Lack of) Order in Complex Crises 149 JOSEPH WATSON, JR., JAMES D. FIRTH, AND JONATHAN PETERS PART V What Can Crisis Theories Do (Better) for Practice? 163 11 Situational Crisis Communication Theory (SCCT) and Application in Dealing with Complex, Challenging, and Recurring Crises 165 W. T IMOTHY COOMBS, SHERRY J. HOLLADAY, AND KAREN L. WHITE 12 Managing Complexity: Insights from the Contingency Theory of Strategic Conflict Management 181 YAN JIN, AUGUSTINE PANG, GLEN T. CAMERON, SUNGSU KIM, AND LEONARD (LEN) A. PAGANO, JR. 13 Calming Giants in the Earth: The Internalization, Distribution, Explanation, and Action (IDEA) Model as Strategic Communication in Crises with Competing Narratives 198 TIMOTHY L. SELLNOW, DEANNA D. SELLNOW, AND CIRO DIAS REIS 14 The Social-Mediated Crisis Communication (SMCC) Model: Identifying the Next Frontier 214 BROOKE FISHER LIU, YAN JIN, LUCINDA AUSTIN, ERICA KULIGOWSKI, AND CAMILA ESPINA YOUNG PART VI Looking Ahead and Trekking Forward Together 231 15 The Future of Collaborative Crisis Research 233 YAN JIN, MATTHEW O’CONNOR, BRYAN H. REBER, AND GLEN NOWAK