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· 제목 : The Binary Firm : Digital Management Transformation for the Non-Digital Organization (Paperback)
· 분류 : 외국도서 > 경제경영 > 연구개발(R/D)
· ISBN : 9780367897574
· 쪽수 : 260쪽
· 출판일 : 2020-05-14
· 분류 : 외국도서 > 경제경영 > 연구개발(R/D)
· ISBN : 9780367897574
· 쪽수 : 260쪽
· 출판일 : 2020-05-14
목차
List of Tables. List of Figures. Preface. Acknowledgments. About the author. Chapter Summaries.Chapter 1 INTRODUCTION. Chapter 2 The SYMBIOCENE AGE. Chapter 3 THE NATURE OF DATA. Chapter 4 DATA DEMANDS. Chapter 5 THE BUSINESS MODEL. Chapter 6 BINARY TOOLS. Chapter 7 ENGAGEMENT. Chapter 8 PEOPLE DIGITAL. Chapter 9 PROJECT DIGITAL. Chapter 10 CONCLUSION. Index.
