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· 제목 : Small Business Enterprise : An Economic Analysis (Paperback) 
· 분류 : 외국도서 > 경제경영 > 중소기업
· ISBN : 9780415132077
· 쪽수 : 344쪽
· 출판일 : 1995-09-07
· 분류 : 외국도서 > 경제경영 > 중소기업
· ISBN : 9780415132077
· 쪽수 : 344쪽
· 출판일 : 1995-09-07
목차
Preface Part I Introduction 1 Analysing the small business enterprise 2 The small firms relational database Part II Statistical analysis 3 The typical small business enterprise 4 Cost curves and scale economies 5 Rankings data on financial inception Part III Case studies 6 Enterprise profiles 7 Competitive and defensive strategies 8 The forces of competition Part IV Econometrics 9 Staying in business 10 Pricing asymmetries 11 Growth and its determinants Part V Political economy 12 Small firms and fair trade 13 Perceptions of the enterprise culture Part VI Conclusion 14 A small firms research agenda
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