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· 제목 : Management Gurus and Management Fashions (Hardcover) (A Dramatistic Inquiry)
· 분류 : 외국도서 > 경제경영 > 리더십
· ISBN : 9780415249454
· 쪽수 : 224쪽
· 출판일 : 2001-03-15
· 분류 : 외국도서 > 경제경영 > 리더십
· ISBN : 9780415249454
· 쪽수 : 224쪽
· 출판일 : 2001-03-15
목차
1. Introduction 2. The Management Guru and Management Fashion Phenomenon 3. Dramatist Rhetorical Cricitcism 4. Michael Hammer, James Champy and the Reengineering Movement 5. Stephen Covey and his Effectiveness Movement 6. Peter Senge and the Learning Organization 7. Discussion 8. Conclusion
