Surveys In Social Research (Hardcover, 6 ed)

Part I: The Scope of Survey Research 1. The Nature of Surveys 2. Theory and Social Research 3. Formulating and Clarifying Research Questions Part II: Collecting Survey Data 4. Developing Indicators for Concepts 5. Ethics and Data Collection 6. Finding a Sample 7. Constructing Questionnaires 8. Administering Questionnaires Part III: Setting Up the Data for Analysis 9. Coding 10. Preparing Variables for Analysis 11. Building Scales Part IV: Analysing Survey Data 12. Overview of Analysis 13. Univariate Analysis 14. Bivariate Analysis: Nominal and Ordinal Variables 15. Bivariate Analysis for Interval-Level Variables 16. Elaborate Bivariate Relationships 17. Multivariate Analysis 18. Putting It into Practice: A Research Example. Glossary. Bibliography