A Handbook of Media and Communication Research : Qualitative and Quantitative Methodologies (Paperback, 2 New edition)

1 Introduction: The state of convergence in media and communication research, Klaus Bruhn Jensen PART1 ? HISTORY: SOURCES OF MEDIA AND COMMUNICATION RESEARCH 2 The humanistic sources of media and communication research, Klaus Bruhn Jensen 3 Media, culture, and modern times: Social science investigations, Graham Murdock PART2 ? SYSTEMATICS: PROCESSES OF COMMUNICATION Media organizations 4 The production of entertainment media, Horace Newcomb and Amanda Lotz 5 The production of news, Stig Hjarvard Media texts 6 Discursive realities, Kim Christian Schrøder 7 Mediated fictions, Peter Larsen Media users 8 Media effects: Quantitative traditions, Klaus Bruhn Jensen 9 Media reception: Qualitative traditions, Klaus Bruhn Jensen Media contexts 10 Communication in contexts: Beyond mass-interpersonal and online-offline divides, Klaus Bruhn Jensen 11 The cultural contexts of media and communication, Klaus Bruhn Jensen 12 History, media, and communication, Paddy Scannell PART 3 ? PRACTICE: SCIENTIFIC APPROACHES AND SOCIAL APPLICATIONS Empirical research designs 13 The quantitative research process, Barrie Gunter 14 The qualitative research process, Klaus Bruhn Jensen 15 The complementarity of qualitative and quantitative methodologies in media and communication research, Klaus Bruhn Jensen Multiple media, multiple methods 16 Audiences in the round: Multi-method research in factual and reality television, Annette Hill 17 A multi-grounded theory of parental mediation: exploring the complementarity of qualitative and quantitative communication research, Lynn Schofield Clark 18 Personal media in everyday life: a baseline study, Rasmus Helles Communicating research 19 The social origins and uses of media and communication research, Klaus Bruhn Jensen