Research Methods in Sport Studies and Sport Management : A Practical Guide (Hardcover)

Part 1: Preparation  1. Introduction to research: what, why and who?  2. Approaches to sport studies research  3. Starting out: research plans and proposals  4. Research ethics  5. The range of research methods  6. Reviewing the literature  Part 2: Data Collection  7. Secondary data: sources  8. Observation  9. Qualitative methods: data collection  10. Questionnaire surveys: typology, design, etc.  11. Experimental methods  12. Case study method  13. Sampling: quantitative and qualitative   Part 3: Data Analysis  14. Analysing secondary data  15. Analysing qualitative data  16. Survey analysis  17. Statistical analysis  Part 4: Communicating Results  18. Preparing a research report