책 이미지
eBook 미리보기
책 정보
· 제목 : Show Me the Money : Writing Business and Economics Stories for Mass Communication (Hardcover, 2 Rev ed)
· 분류 : 외국도서 > 경제경영 > 산업 > 미디어/커뮤니케이션
· ISBN : 9780415876544
· 쪽수 : 408쪽
· 출판일 : 2010-11-01
· 분류 : 외국도서 > 경제경영 > 산업 > 미디어/커뮤니케이션
· ISBN : 9780415876544
· 쪽수 : 408쪽
· 출판일 : 2010-11-01
목차
- Business Journalism Is More Fun than You Think
- Public and Private and Ethics, Oh My!
- It’s the Economy
- The Beat Goes On
- People’s Money is News
- The Ins and Outs of Company News
- Let’s Make a Deal
- Wall Street Meets Main Street
- Financial Numbers Can Be Your Friend
- The Corner Office
- Small in Size, Large for News
- No Profits, but Lots of Money
- Headed to Court
- Bubble, Bubble, Real Estate is Trouble
- Government Issue
- The Web Makes it Easier
Glossary
