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· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780470015094
· 쪽수 : 432쪽
목차
Preface.
1. A systems view of business.
Overview.
A systems view of business operations.
A manufacturing business model.
Finance and cost accounting.
The marketing function.
The production function.
Management decision-making.
References and further reading.
2. Model-building tools.
Overview.
Modelling characteristics.
Risk and uncertainty in decision-making.
Linear programming (LP).
Using Excel’s ‘Analysis ToolPak’.
Statistical methods.
Decision analysis.
Simulation.
Excel functions used in model-building.
Exercises.
References and further reading.
PART 1: BUSINESS MODELS.
3. Financial models.
Overview.
Financial statements.
Ratio analysis.
Net present value (NPV).
Investment appraisal.
Portfolio management.
Capital budgeting using decision trees.
Cash flow analysis.
Investment financing: a simulation model.
Financial planning.
Excel add-ins: small business financial manager.
Excel functions used in model-building.
Exercises.
References and further reading.
4. Investment Analysis Models.
Overview.
Risk Preference Attitudes.
Utility Theory.
Portfolio theory – the Markowitz model.
Portfolio analysis – the efficient frontier.
Single index model (SIM).
Using SIM to derive the covariance matrix.
Capital asset pricing model (CAPM).
Bond valuation.
Duration and bond volatility.
Black–Scholes option pricing model.
Excel functions used in model-building.
Exercises.
References and further reading.
5. Worksheet applications in cost accounting.
Overview.
Cost-volume-profit analysis.
Depreciation.
Equipment replacement.
Statistical replacement analysis.
Simulation model for replacement/repairs.
Comparison between simulation and statistical results.
Budgeting.
Job costing.
The learning curve.
Checking the accuracy of learning curves.
Excel functions used in model-building.
Exercises.
References and further reading.
6. Marketing models.
Overview.
Organising and presenting data.
Correlation analysis and linear regression.
Forecasting – time series and exponential smoothing.
Forecasting – exponential smoothing.
Salesforce models.
Goal programming.
Excel functions used in model-building.
Exercises.
References and further reading.
7. Purchase order processing.
Overview.
Creating a simple macro.
Purchase order processing.
Creating the title screen.
Products and suppliers worksheets.
Creating the purchase order form.
Creating the database and its associated macros.
Macros for transferring data into the database.
Adding macros to buttons.
Amending purchase orders.
Printing purchase orders.
Protecting the POP database application.
Excel functions used in model-building.
Exercises.
References and further reading.
PART 2: MODELS FOR OPERATIONS MANAGEMENT.
8. Statistical applications in quality control.
Overview.
Probability distributions.
Acceptance sampling.
Estimation – drawing conclusions from samples.
Hypothesis testing – checking out a claim!
Analysis of variance (ANOVA).
Statistical process control.
Excel functions used in model-building.
Exercises.
References and further reading.
9. Inventory control models.
Overview.
Glossary of inventory terms.
Characteristics of inventory models.
Deterministic models.
Production order quantity model.
Inventory models with constraints.
Probabilistic models.
Inventory controls: a simulation approach.
Material requirements planning (MRP).
Lot-sizing methods.
Just-in-time (JIT) approach to inventory management.
Excel functions used in model-building.
Exercises.
References and further reading.
10. Models for production operations.
Overview.
Logistics models.
Other network flow applications.
Production planning and scheduling.
Queuing models.
Excel functions used in model-building.
Exercises.
References and further reading.
11. Project management.
Overview.
Project management techniques.
The project network.
Critical path method (CPM).
Simulation model for project management.
Exercises.
References and further reading.
Appendix: Excel refresher notes.
Basic Excel commands.
Drawing graphs with ChartWizard.
Object linking and embedding (OLE).
