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· 제목 : Align It: Business Impact Through It (Paperback)
· 분류 : 외국도서 > 컴퓨터 > 컴퓨터 일반
· ISBN : 9780470030394
· 쪽수 : 470쪽
· 출판일 : 2007-05-21
· 분류 : 외국도서 > 컴퓨터 > 컴퓨터 일반
· ISBN : 9780470030394
· 쪽수 : 470쪽
· 출판일 : 2007-05-21
목차
Who is this book for? xi
Introduction xiii
Section 1: The business & its strategy 1
1 Strategy today 3
2 Competing businesses 31
3 The setting for strategy 67
Section 2: Aligning IT with the strategy 85
4 The potential value of IT 87
5 Aligning IT 117
6 Focusing on outcomes 157
Section 3: Following, Enabling and Leading — What does this mean in practice? 191
7 Following 193
8 Enabling 219
9 Leading 245
Section 4: Delivering with impact 263
10 Leadership & management in IT 265
11 Building and sustaining your brand 305
12 Change plus 353
13 Culture 407
14 In closing 435
References 437
Index 441
