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· 제목 : Never by Chance: Aligning People and Strategy Through Intentional Leadership (Hardcover) 
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780470561997
· 쪽수 : 176쪽
· 분류 : 외국도서 > 경제경영 > 관리
· ISBN : 9780470561997
· 쪽수 : 176쪽
목차
Introduction.
Chapter 1 Vision: Begin With The End In Mind.
Case Study: Western Water Works Supply Company.
Chapter 2 Culture As A Competitive Advantage.
Case Study: Kowalski's Market.
Chapter 3 Relevance- Making Your Company Matter.
Case Study: Apple Stores.
Chapter 4 Customer Experience—It Is Your Brand.
Case Study: Pinnacle Financial Partners.
Special Report: Events As Strategy.
Chapter 5 The Intentional Leadership Mindset.
Index.
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