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· 제목 : Everything But the Coffee: Learning about America from Starbucks (Paperback)
· 분류 : 외국도서 > 인문/사회 > 사회과학 > 대중문화
· ISBN : 9780520269927
· 쪽수 : 320쪽
· 출판일 : 2011-02-09
· 분류 : 외국도서 > 인문/사회 > 사회과학 > 대중문화
· ISBN : 9780520269927
· 쪽수 : 320쪽
· 출판일 : 2011-02-09
목차
Acknowledgments ix
Introducing the Starbucks Moment 1
1. Real Coffee 21
2. Predictability the Individual Way 58
3. It Looks like a Third Place 82
4. Self-Gifting and Retail Therapy 122
5. Hear Music for Everyday Discoverers 149
6. Not-So-Green Cups 173
7. Sleeping Soundly in the Age of Globalization 201
Afterword 239
A Note on the Research 247
Notes 253
Selected Bibliography 279
Index 289
Introducing the Starbucks Moment 1
1. Real Coffee 21
2. Predictability the Individual Way 58
3. It Looks like a Third Place 82
4. Self-Gifting and Retail Therapy 122
5. Hear Music for Everyday Discoverers 149
6. Not-So-Green Cups 173
7. Sleeping Soundly in the Age of Globalization 201
Afterword 239
A Note on the Research 247
Notes 253
Selected Bibliography 279
Index 289
