Perspectives on Minority Influence (Paperback)

Contributors; Preface Serge Moscovici; Part I. The Process of Minority Influence: Introduction Gabriel Mugny; 1. Innovation and minority influence Serge Moscovici; 2. Social support and minority influence: the innovation effect reconsidered Machteld Doms and Eddy Van Avermaet; 3. Compromising public influence for private change Charlan Nemeth; 4. Conflict and conversion Bernard Personnaz and Michel Guillon; 5. Rigidity and minority influence: the influence of the social in social influence Stamos Papastamou and Gabriel Mugny; Part II. Minority Influence in Groups: Introduction Eddy Van Avermaet; 6. Innovation and socialisation in small groups John M. Levine and Richard L. Moreland; 7. When and how the minority prevails Harold B. Gerard; 8. The paradox of 'orthodox minorities': when orthodoxy infallibly fails Jean-Pierre Deconchy; 9. Conformity, innovation and the psychosocial law Sharon Wolf and Bibb Latane; 10. Infra-group, intra-group and inter-group: construing levels of organisation in social influence Vernon L. Allen; References; Subject index; Author index.