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· 제목 : Going Viral (Paperback)
· 분류 : 외국도서 > 언어학 > 커뮤니케이션 연구
· ISBN : 9780745671291
· 쪽수 : 200쪽
· 출판일 : 2013-10-18
· 분류 : 외국도서 > 언어학 > 커뮤니케이션 연구
· ISBN : 9780745671291
· 쪽수 : 200쪽
· 출판일 : 2013-10-18
목차
List of Figures
List of Tables
Acknowledgements
Prolog
Cover Art
1 Introduction: Virality of pets and presidents
2 What Virality is: I know it when I see it
3 What Makes Something Viral I: The control of networks through Gatekeeping
4 What Makes Something Viral II: What is everyone looking at?
5 What Makes Something Viral III: Caught in the Viral Net!
6 Networked changed societies
7 Afterlife
Bibliography
Notes
