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· 제목 : The 4G Mobile Revolution : Creation, Innovation and Transformation at EE (Paperback)
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9780749479398
· 쪽수 : 216쪽
· 출판일 : 2016-08-03
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9780749479398
· 쪽수 : 216쪽
· 출판일 : 2016-08-03
목차
- Chapter - 01: Inspiration, inventors and innovation
- Chapter - 02: Sleeping with the enemy
- Chapter - 03: A new team to deliver
- Chapter - 04: An audacious plan
- Chapter - 05: A step change in performance
- Chapter - 06: Building a new brand for Britain
- Chapter - 07: Announcing EE
- Chapter - 08: The challenge of momentum
- Chapter - 09: Supercharging sales
- Chapter - 10: The ￡12.5 billion business
- Chapter - 11: The culmination of the joint venture
