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· 분류 : 외국도서 > 경제경영 > 전자상거래 (E-Commerce) > 일반
· ISBN : 9780750638661
· 쪽수 : 416쪽
· 출판일 : 1998-04-06
목차
Foreword by Tim Berners Lee (World Wide Web Consortium) Part 1: The elements of web-weaving: 1/ the definition and dynamics of intranets (Mellanie Hills) 2/ the cybercorp (James Martin) 3/ organizing knowledge (John Seely-Brown and Paul Duguid) 4/ the learning organization (Dr Lily Evans) 5/ the extranet solution (OneSoft Corporation) 6/ electronic commerce (David Flint) 7/ electronic consumerism (Delloite & Touche) 8/ competitive advantage through information (Frank Abramson and Graham Telford) 9/ automating the virtual sales force (Tom Siebel & Michael Malone) 10/ the elusive strategic alliance (Lawrence G Friedman) 11/ why virtual teams? (Jessica Lipnack and Jeffrery Stamps) 12/ virtual teaming and virtual organizations (David J Skyrme) 13/ transactional communities as organic market systems (Bob Johansen) Part 2 - Web-weaving in practice: 14/ assembling a simple intranet (IPC Magazines) 15/ making an intranet by the book (The British Library) 16/ fostering information flow (Parsons Brinckerhoff) 17/ virtual learning (City University Business School) 18/ Intra and Extra-netting (The Boeing Company) 19/ virtual teamwork (British Petroleum) 20/enhancing an alliance with technology (Halliburton Brown & Root) 21/ benefitting online alliances with an extranet (Oracle Corporation) 22/ electronic commerce (Cisco systems) 23/ reality bytes (Steven B Weissman) 24/ improving global communication (Global Office network) 25/ team syntegrity (Raul Espejo) 26/ generous networks of productive connections (Brainpool) 27/ Trading Post (Peter Lloyd) Part 3 - Web-weaving - what's next? 28/ the digital utility (Joel Birnbaum, Hewlett-Packard) 29/ the digital nervous system (Bill Gates, Microsoft) 30/ realising the potential of the web (Tim Berners-Lee, World Wide Web Consortium) 31/ changing the organization to meet the needs of networks (Meredith Belbin, Belbin Associates) 32/ the internetworked business (Don Tapscott, New Paradigm Learning Corporation) 33/ the empowered individual (Michael Wolf) 34/ tomorrow's company (John McIntyre) 35/ shared minds (Michael Schrage) 36/ the global village - today and tomorrow (Nelson Thall) 37/ staying human in a machine dominated world (Susanna Opper) 38/ web-weaving - the human dimension (Robin Wood, Genetic Systems)