책 이미지

책 정보
· 분류 : 외국도서 > 경제경영 > 산업 > 서비스
· ISBN : 9780750668569
· 쪽수 : 216쪽
· 출판일 : 2007-07-12
목차
Foreword by key hospitality and tourism figures from China and India ContentsPrefaceIntroductionPart1 The Chinese and Indian ContextChapter one: The economic environmentChapter two: The cultural backgroundChapter three: Social and demographic perspectivesChapter four: Tourism trendsPart2 Hospitality and Tourism Development and Management in China (including Hong Kong and Macau)Chapter five: Hotels and resorts Chapter six: Restaurants, fast food and contract food service Chapter seven: Tourism businessPart3 Hospitality and Tourism Development and Management in IndiaChapter eight: Hotels and resortsChapter nine: Restaurants, fast food and contract food service Chapter ten Tourism businessConclusions and future developmentsCase StudiesAppendicesIndex of hospitality and tourism operatorsSubject index