Olympic Tourism (Hardcover)

Foreword; PART ONE; Chapter One ? Sport, Tourism & the Olympic Games; Chapter Two ? Who are Olympic Tourists?; Chapter Three ? The Detail of Olympic Tourism; Chapter Four ? Leveraging Olympic Tourism; Chapter Five ? Planning for Olympic Tourism; PART TWO; Chapter Six ? The Winter Olympic Games; Chapter Seven ? The Games of the XXVII Olympiad in Sydney (2000); Chapter Eight ? The Games of the XXVIII Olympiad in Athens (2004); Chapter Nine ? The Games of the XXIX Olympiad in Beijing (2008); Chapter Ten ? The Games of the XXX Olympiad in London (2012); Afterword; References