Deep Stall : The Turbulent Story of Boeing Commercial Airplanes (Hardcover)

Contents: Introduction; Pre-history: the era before civil jet transport; Boeing and the Cold War: from the jet bomber to the civil transport; Extending the product range: from financial disaster to market dominance; European Renaissance: the rise of Airbus; Boeing's response to the A300: a tale of two models; Boeing: the flight from innovation; Interlude: the Airbus vs. Boeing trans-Atlantic trade and subsidy battle; The crisis deepens; Postscript: a Boeing comeback?; Bibliography; Index.