Analysing Practical and Professional Texts : A Naturalistic Approach (Hardcover)

Introduction; Chapter 1 The Ethnomethodological Analysis of Texts and Reading; Chapter 2 Going for Brothers in Black American Speech: Making Textual Sense of Analytic Observations of Black Ghetto Culture in the U.S.A.; Chapter 3 The Textual Representation of Nacirema Culture; Chapter 4 The Textual Incarnation of Sociological Analysis: The Case of Erving Goffman's Writings;