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· 분류 : 외국도서 > 경제경영 > 리더십
· ISBN : 9780787963989
· 쪽수 : 336쪽
· 출판일 : 2003-02-10
목차
Preface xi
The Authors and Contributors xvii
PART ONE: CREATING THE CONDITIONS FOR CHANGE 1
1 Leading Organizational Change 7
2 Clear Danger: Creating a Sense of Urgency and Economic Value 33
3 Powerful Forces: Building a Guiding Coalition 53
4 Focus: Developing and Communicating the Project Office Vision and Strategy 83
5 Tell the Tale: Harnessing Internal Support 109
Robert Storeygard, 3M
PART TWO: MAKING CHANGE HAPPEN 125
6 Contact: Managing the Change 129
7 Implementing the Project Office: Case Study 167
Alfonso Bucero, PMP
8 Keep Moving: Getting Your Arms Around Chaos 197
Colonel Gary LaGassey, USAF
9 In or Out? Staffing and Operating the Project Office 219
PART THREE: MAKING CHANGE STICK 245
10 Looking Forward: Embedding Project Practices in the Culture of the Organization 249
Dennis Cohen, Strategic Management Group
11 The Tale We Tell 277
Appendix: Templates for Project Office Planning 291
References 299
Index 303