Webcasting Worldwide: Business Models of an Emerging Global Medium [With CDROM] (Paperback)

Contents: R. Picard, Foreword. D. Gardy, Industry Insights.Preface. Part I: Worldwide Webcasting Overview: A Framework for Analyzing Business Models of Emerging Media. L. Ha, R. Ganahl,Webcasting as a Global Emerging Medium and a Tripartite Framework to Analyze Emerging Media Business Models. L. Ha,Application of the ACR Framework in a 13-Country Study of Leading Webcasters. Part II: Webcasting Businesses Practices and Dynamics Across NorthAmerica. L. Ha,The United States: The World’s Largest Broadband Market in the World. C. Martin, I. Allagui,M. Chausse,Webcasting in Canada: The Imbedded Media. Part III: Webcasting Business Practices and Dynamics Across Europe. A. Arampatzis,United Kingdom: Webcasting's Biggest Promise in Europe. P. Bakker,The Netherlands: Webcasters in a Public Broadcasting Environment. M. Friedrichsen,M.A. Smith,A. Kurad,Germany: Poised for Dynamic Growth. M. Herrero,C. Sadaba,Spain: An Emerging Market StillTaking Its First Steps. T. Bonini,Italy: The Fastest Growing Broadband Market in Europe. A.Arampatzis,Greece: Webcasting Is Slowly Taking Shape as an Industry. A. Rolland,C.B. Monsen, Norway: The Clicks-and-Bricks Have Taken the Lead. K. Nicholas,Denmark: Smooth Sailing (For Now)?The Public Service Legacy inDanish Webcasting. Part IV: Webcasting Business Practices and Dynamics in the Asian Pacific. M. Hang,D. Min,B. Yang,China: The Largest Broadband User in Asia and the Second LargestBroadband Market in the World. A.Y.L. Lee,C.Y.K. So,Hong Kong: The Crown Jewel of Broadband for China With theSecond Highest Broadband Penetration in the World. Y-L. Liu, Taiwan: Bandwidth, Connection, and Access?Analyzing the BusinessModels of Webcasters in Taiwan. S.K. Park, Korea: The Country With the World’s Highest Broadband Penetration?Popular Video Webcasters and User-Generated Content Models. K. Ishii,M. Ogasahara,Japan:Mobile and Broadband?Two Emerging Business Models in the World's Third Largest Broadband User. N.D. Weerakkody, Webcasting in Australia: "Pretty Dead, Really"?or Is It? Part V: Webcasting Business Practices and Dynamics in the Arab Region. I. Allagui,C. Martin,The Arab World: The Broadband Market Is Taking Off?How Far Away IsWebcasting? L. Ha, R. Ganahl,Lessons From the Leading Webcasters Around the World and the Outlook of Webcasting as anEmerging GlobalMedium. Table of Contentsfor theAccompanying CD-ROM:PowerPoint File Presentation for Each Chapter. Screenshots of the Leading Webcasters in Each Chapter. A List of Leading Webcasters in Each Chapter With Hyperlinks. A List of Useful Reference Hyperlinks About Webcasting or Media Environment. Additional Tables and Charts in Each Chapter. Authors' Digital Pictures With a Bio, E-mail Contact, and Home Page Link.