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· 제목 : Sales Management : A Research Overview (Paperback)
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9781032555997
· 쪽수 : 106쪽
· 출판일 : 2024-11-29
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9781032555997
· 쪽수 : 106쪽
· 출판일 : 2024-11-29
목차
1 Challenges and Changes in Sales 2 Relationship Selling and Value in Sales Interactions 3 Interactions Between Sales and Marketing and The Customer Journey 4 Sales Leadership and Customer Relationship Management (CRM) 5 The Future of Selling in a Virtual and Artificial Intelligence World
