Management Consultancy : How to Win (Hardcover)

About the Author?Acknowledgements?Introduction??Chapter 1: Grasping the Basics?Chapter 2: Creating a Consultancy Service?Chapter 3: Developing a Consultancy Service Offer?Chapter 4: Talent. Who is going to deliver the service for us??Chapter 5: Marketing and Promotion. What do we have to do to engage with our market??Chapter 6: Sales. How will we turn our market into our clients??Chapter 7: Engagement Delivery. What should we do to keep our clients happy??Chapter 8: Consultancy Practice Management. How should we organise ourselves??Chapter 9: Methodologies and tools. Who's thinking should we use??Chapter 10: The future market for consultancy. How is client motivation for buying consultancy changing??Index