Finding Your Creative DNA (Paperback, 1)

1. Finding Your Creative DNA?2. Can You Tell Your Left from Your Right? 3. Can you tell your left from your Right???4. Trying the “BIG IDEA” on for Size??5. Tracking the Historic Perspective??6. Pump Up Your Options? 7. How to Train for this Marathon??8. The First Leg - Facts??9. The Second Leg: What-it-is’t names (WII}???10. The third Leg: Similarities between Dissimilarities???11. The Home Stretch: New definitions for Existing Phrases???12. The Game Plan??13. Artificial Intelligence From “A” to …? ?14. The Copywriter’s Playbook??15. ?New Copywriters on the Block???16. ?In So Many Words? ?17. ?Alternate (media) Realities??18. ?Creativity, Dot COM??19. From the Classroom to the Boardroom?????????