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· 제목 : The Material Life : Process Innovation for Retailers and Brands (Hardcover)
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9781041022879
· 쪽수 : 134쪽
· 출판일 : 2025-12-17
· 분류 : 외국도서 > 경제경영 > 전략기획
· ISBN : 9781041022879
· 쪽수 : 134쪽
· 출판일 : 2025-12-17
목차
Chapter 1 - It’s a Material World?Chapter 2 - Materials in the Retail Operating Model?Chapter 3 - Creating and Planning the Product Assortment?Chapter 4 - Process Innovation Part 1: Who Leads, Design or Materials??Chapter 5 - Process Innovation Part 2: The New Go to Market Calendar?Chapter 6 - Guess What? You’re Adopted.?Chapter 7 - From Providers to Partners: Evolving Vendor Relationships?Chapter 8 - Digital Tools?Chapter 9 - Material Innovation: “How” Enables The “What”?Chapter 10 ? Closing the Loop
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