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· 제목 : The Language of Organizational Styling (Hardcover)
· 분류 : 외국도서 > 언어학 > 언어학 > 사회언어학
· ISBN : 9781107054806
· 쪽수 : 212쪽
· 출판일 : 2015-01-22
· 분류 : 외국도서 > 언어학 > 언어학 > 사회언어학
· ISBN : 9781107054806
· 쪽수 : 212쪽
· 출판일 : 2015-01-22
목차
1. Introduction: the organization as a corporate actor; 2. Styling: from persons to organizations; 3. Enterprise culture as a master ethical regime; 4. Size matters: the semiotics of big versus small businesses; 5. When Peter meets Harry: the emotional labor of organizations; 6. Organizational restyling; 7. Styling the organizational other; 8. Organizations and speakers: structure and agency in language.
