Quantum Models of Cognition and Decision (Paperback)

1. Why use quantum theory for cognition and decision? Some compelling reasons; 2. What is quantum theory? An elementary introduction; 3. What can quantum theory predict? Predicting question order effects on attitudes; 4. How to apply quantum theory? Accounting for human probability judgment errors; 5. Quantum inspired models of concept combination; 6. An application of quantum theory to conjoint memory recognition; 7. Quantum-like models of human semantic space; 8. What about quantum dynamics? More advanced principles; 9. What is the quantum advantage? Applications to decision making; 10. How to model human information processing using quantum information theory; 11. Can quantum systems learn? Quantum updating; 12. What are the future prospects for quantum cognition and decision?