Literature, Commerce, and the Spectacle of Modernity, 1750–1800 (Paperback)

1. The ocean of ink: a long introduction; 2. Balloonomania: the pursuit of knowledge and the culture of the spectacle; 3. Bibliomania: the rage for books and the spectacle of culture; 4. Foolish knowledge: the little world of microcosmopolitan literature; 5. Uncommon animals: literary professionalism in the age of authors; 6. The learned pig: enlightening the reading public; 7. Afterword: a swinish multitude: the tyranny of fashion in the 1790s; 8. Works cited.