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· 분류 : 외국도서 > 경제경영 > 마케팅
· ISBN : 9781118144268
· 쪽수 : 256쪽
· 출판일 : 2012-02-28
목차
Acknowledgments ix
Introduction Mark Yarnell xi
Part I Why Network Marketing? 1
Chapter 1 How a Growing Industry Can Make You Rich 3
Mark Yarnell
Chapter 2 Network Marketing for Boomers: Retirement Plan B 11
Mark Yarnell
Chapter 3 The Most Important Decision in Network Marketing: Choosing the Right Company 21
Derek Hall
Chapter 4 You Don’t Have to Alienate Friends and Family: Relationship Marketing and Family Matters 35
Shelby Hall
Chapter 5 How Women Networkers Get Rich: A Venture with No Glass Ceiling 47
Valerie Bates
Chapter 6 Money Isn’t the Only Adult Report Card: Enjoying the Spirit of Abundance That Network Marketing Allows 67
Derek and Shelby Hall
Chapter 7 The Distribution Model of the Future: A Fortune 500 Executive’s Perspective 75
Derek Hall
Part II Your Acceleration Toolkit—The First 90 Days: Why Some Don’t Make It, and How to Be One Who Does 87
Chapter 8 Deal with Yourself: The Mentor in the Mirror 91
Valerie Bates
Chapter 9 Practice the Professional Habits That Drive Success 105
Valerie Bates
Chapter 10 Practical Ways to Grow a Highly Profi table Business 123
Valerie Bates
Chapter 11 How to Recognize People and Circumstances That Can Poison Your Potential 145
Mark Yarnell
Chapter 12 Simple Tools for Dramatic Leadership 165
Mark Yarnell
Chapter 13 Servant Leadership: For Lasting Loyalty and Personal Satisfaction 175
Derek Hall
Part III Your Marketing Toolkit—After the First 90 Days: Advanced Networking Strategies 187
Chapter 14 The $100K Toolkit 189
Mark Yarnell
Chapter 15 The Ultimate Rejection-Free Recruiting Strategies 199
Mark Yarnell
Conclusion Building the Ultimate Family Legacy 217
Shelby Hall
About the Authors 227
Index 231
