[eBook Code] No One Ever Told Us That (eBook Code, 1st)

Acknowledgments xiii

INTRODUCTION 1

PART I BECOMING A PROFESSIONAL

CHAPTER 1: Take the Pro to Lunch 9

CHAPTER 2: Beware of Experts 11

CHAPTER 3: If Your Company Is Bought by Another 13

CHAPTER 4: Entitlement 15

CHAPTER 5: Don’t Be a Wise Guy 17

CHAPTER 6: A Little Bit of New Jersey or Brooklyn 19

CHAPTER 7: Don’t Be Afraid to Ask Stupid or Provocative Questions 21

CHAPTER 8: Laughter Can Diffuse the Problems 24

CHAPTER 9: You Never Know Anyone until You Deal with Their Money 27

CHAPTER 10: Plan for the Worst Case, Not the Best, in Business and in Life 29

CHAPTER 11: So You Want to Be in the Investment Business 32

CHAPTER 12: Do Your Homework 35

CHAPTER 13: How to Get Good Press and Publicity 37

CHAPTER 14: Acts of Kindness 38

CHAPTER 15: Tipping 40

CHAPTER 16: Resumes Redux 42

CHAPTER 17: Always Have a Fallback Plan 44

CHAPTER 18: Blood and Water 45

CHAPTER 19: Media Translations 47

CHAPTER 20: So You Got Fired 49

CHAPTER 21: Provocative Headings 52

CHAPTER 22: Getting Rich: The Ups and Downs 54

CHAPTER 23: Branding: Pulling the Wagon 57

CHAPTER 24: Tribes 60

CHAPTER 25: Weekends 62

CHAPTER 26: Being an Entrepreneur: What It Takes 63

PART II BECOMING FINANCIALLY SECURE

CHAPTER 27: Interest Rates 73

CHAPTER 28: Insider Trading 75

CHAPTER 29: Do You Want to Make Money, or Would You Rather Fool Around? 77

CHAPTER 30: Doing Stock Research 80

CHAPTER 31: Make Long-Term Money with Simple Themes 83

CHAPTER 32: Can You Do It Yourself? 87

CHAPTER 33: Getting to Peace of Mind 89

CHAPTER 34: Picking Someone to Watch over Your Money 91

CHAPTER 35: When You’re Frightened by the News 93

PART III BECOMING YOUR OWN PERSON

CHAPTER 36: The Actor and the Actress 97

CHAPTER 37: Having Something to Trade 99

CHAPTER 38: The 110 Percent Rule 101

CHAPTER 39: Life Lessons: Don’t Look Back 104

CHAPTER 40: Get Your Elders’ Stories 107

CHAPTER 41: Don’t Be a Trustee or an Executor∗ 111

CHAPTER 42: Buying and Selling Jewelry 114

CHAPTER 43: Social or Country Clubs 118

CHAPTER 44: The Incremental Pain in the Butt Theory 120

CHAPTER 45: Every Family Is a Soap Opera 122

CHAPTER 46: Fathers and Sons 124

CHAPTER 47: When Family or Friends Are Afflicted 127

CHAPTER 48: Go to the Source 129

CHAPTER 49: Philanthropy 131

CHAPTER 50: Keep the Markers out There 134

CHAPTER 51: Raising Children 136

CHAPTER 52: Marriage 138

CHAPTER 53: Divorce 141

CHAPTER 54: Someone to Love You 144

CHAPTER 55: Medical Smarts 148

CHAPTER 56: Taking Care of the People Who Take Care of You 153

CHAPTER 57: Losing a Parent 156

CHAPTER 58: Getting Smart Lawyers on Your Side 159

CHAPTER 59: Last Chapter 163

About the Author 167

Other Books by John D. Spooner 169

Index 171