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· 분류 : 외국도서 > 경제경영 > 수출업
· ISBN : 9781119079675
· 쪽수 : 368쪽
· 출판일 : 2015-10-12
목차
Introduction 1
Part I: Getting Started with Import/Export 5
Chapter 1: Introducing Import/Export 7
Chapter 2: Figuring Out Your Role in the Import/Export Business 17
Chapter 3: Rules and Regulations to Consider Before You Get Started 31
Chapter 4: Organizing for Import and Export Operations 47
Part II: Selecting Products and Finding Suppliers 65
Chapter 5: Selecting the Right Products 67
Chapter 6: Connecting with Overseas Suppliers for Your Imports 73
Chapter 7: Everything You Need to Know about Alibabacom 85
Chapter 8: Finding US Suppliers for Your Exports 93
Part III: Identifying Your Target Market and Finding Customers 103
Chapter 9: Looking at Marketing 105
Chapter 10: Researching Export Markets 129
Chapter 11: Researching Import Markets 139
Chapter 12: Making Export Contacts and Finding Customers 149
Chapter 13: Locating Customers for Your Imports 159
Part IV: Negotiating Around the World 167
Chapter 14: How Negotiations Work 169
Chapter 15: What Makes Global Negotiating Different 177
Chapter 16: Doing Business around the World 187
Part V: Completing the Transaction: International Trade Procedures and Regulations 217
Chapter 17: Making the Sale: Pricing, Quotes, and Shipping Terms 219
Chapter 18: Methods of Payment 227
Chapter 19: Packing and Shipping with the Right Documentation 249
Chapter 20: Getting Your Goods: Customs Requirements and the Entry Process 267
Part VI: The Part of Tens 289
Chapter 21: Ten Keys to Becoming a Successful Importer 291
Chapter 22: Ten Keys to Becoming a Successful Exporter 297
Part VII: Appendixes 303
Appendix A: Resources 305
Appendix B: Multilingual Crossi¿½]Reference for International Shipping Terms 315
Appendix C: Online Resources 323
Index 329
