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· 제목 : Business Model Shifts: Six Ways to Create New Value for Customers (Paperback)
· 분류 : 외국도서 > 경제경영 > 리더십
· ISBN : 9781119525349
· 쪽수 : 304쪽
· 출판일 : 2020-11-24
· 분류 : 외국도서 > 경제경영 > 리더십
· ISBN : 9781119525349
· 쪽수 : 304쪽
· 출판일 : 2020-11-24
목차
Intro
The customer wins! vi
Where is value now and next? viii
Business model shift x
How to use this book xii
From normal to new normal 1
From products to services 8
From shareholder to stakeholder 48
From physical to digital 90
From pipeline to platform 132
From incremental to exponential 172
From linear to circular 214
Conclusion
Where value is shifting! 254
How to drive your own shift 256
Business model growth curve 258
Alibaba’s growth curve 260
Trends 262
Creating the right ecosystem 264
Index 266
The makers 270
The contributors 272
What’s your shift? 273
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