[eBook Code] Communicate with Mastery (eBook Code, 1st)

Foreword xi

Introduction xiii

Individuality xvi

Relevance xvi

Iteration xvii

Feedback xviii

Stakes xviii

Part 1 Speaking with Conviction and Writing for Impact 1

1 Adopting a Communication Mindset 3

Know Your AIM 3

Beyond AIM: The Leadership Communication Canvas 14

2 Speaking with Conviction 25

Managing Your Anxiety 26

Verbal, Vocal, Visual: Your Recipe for Successful Communication 29

3 Writing for Impact: Active, Brief, and Clear 45

Active 46

Brief 47

Clear 48

Synthesis > Summary 48

The Yin and Yang of Writing: Style and Content 50

The Power of Editing (Others’ Work and Your Own) 53

Part 2 Tailoring Your Communication to Goal, Setting, or Identity 57

4 Tailoring Your Communication to Your Goal 59

Pitching 59

Storytelling 69

Disclosing Personally 82

5 Tailoring Your Communication to Your Setting 91

Meetings 91

Virtual Meetings 97

On Stage (TED Talks, LOWKeynotes, and the Like) 99

When Co-Presenting 101

When Fielding Questions 103

When Using Slides 107

6 Tailoring Your Communication to Your Identity 111

Leading in Your Second (or Third, or Fourth) Language 112

Leading as an LGBTQ Person 113

Leading as a Woman 123

Leading as a Rookie 129

Leading as a Military Veteran 131

Part 3 Scaling Your Leadership: The Communication Coaching Process 139

7 When Being Coached 141

Establishing Your Goals 141

Selecting Your Coach 143

Adopting a Coaching Mindset 145

8 When Coaching Others 147

What Makes a Great Coach? 147

Defining the Coaching Role 149

Tools of the Trade 150

9 Creating a Coaching Culture 157

Everyone Can Coach (But Not Everyone Should) 157

Embracing Radical Candor 159

Mirroring and Modeling Best Practices 163

Epilogue: It’s in Your Hands Now 165

Appendix A: Power Verbs 169

Appendix B: Memo on the Quality of Memos 173

Appendix C: More Tips on Winning Writing from Glenn Kramon 179

Appendix D: The Leadership Communication Bookshelf 183

Bibliography 187

Acknowledgments 191

About the Authors 195

Index 197