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[eBook Code] The Startup Community Way

[eBook Code] The Startup Community Way (eBook Code, 1st)

(Evolving an Entrepreneurial Ecosystem)

브래드 펠드, 이언 해서웨이 (지은이)
Wiley
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[eBook Code] The Startup Community Way
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· 제목 : [eBook Code] The Startup Community Way (eBook Code, 1st) (Evolving an Entrepreneurial Ecosystem)
· 분류 : 외국도서 > 경제경영 > 창업/사업
· ISBN : 9781119613640
· 쪽수 : 368쪽
· 출판일 : 2020-06-25

목차

Foreword xiii

Preface xvii

Chapter One Introduction 1

The Next Generation 2

Our Approach 3

A Deeper Motivation 5

The Boulder Thesis 7

Startup Communities are Complex Adaptive Systems 8

Where We Were in 2012 10

Where We are Now in 2020 12

Using Complexity Theory to Explain Startup Communities 14

Evolving the Boulder Thesis to the Startup Community Way 17

Part I Introduction to Startup Communities 21

Chapter Two Why Startup Communities Exist 23

What Entrepreneurs Do 23

The External Environment 25

Networks over Hierarchies 27

Networks of Trust 29

Density and Agglomeration 33

Quality of Place 35

Chapter Three The Actors 41

Leaders, Feeders, and Instigators 42

Actors 45

Chapter Four The Factors 59

The Seven Capitals 60

Factors 62

Chapter Five Startup Communities

versus Entrepreneurial Ecosystems 75

Entrepreneurial Ecosystems 77

Alignment of Actors 78

Different, but Mutually Reinforcing, Purpose 80

Systems within Systems 81

Entrepreneurial Success 84

Community/Ecosystem Fit 85

Part II Startup Communities as Complex Systems 93

Chapter Six Putting the System Back into Ecosystem 95

Introduction to Systems 96

The Whole System 97

Simple, Complicated, and Complex Activities 103

Moving from Activities to Systems 107

Chapter Seven Unpredictable Creativity 115

Emergence 117

Synergies and Nonlinearity 118

Self-Organization 120

Dynamism 121

The Study of Interactions 125

Chapter Eight The Myth of Quantity 133

More of Everything 134

Outliers, Not Averages 136

Entrepreneurial Recycling 138

Leaders as Supernodes 140

Chapter Nine The Illusion of Control 151

Not Controllable 152

Not Fully Knowable 154

Feedbacks and Contagion 156

Getting Unstuck 158

Letting Go 160

Chapter Ten The Absence of a Blueprint 165

Initial Conditions and Basins of Attraction 168

The Narrative Fallacy 170

Building on Strengths and Learning from Failures 172

Cultivating Topophilia 174

Chapter Eleven The Measurement Trap 183

The Fundamental Measurement Problem 184

Actor and Factor Models: A Categorical Approach 186

Standardized Metrics Models: A Comparative Approach 188

Network Models: A Relational Approach 190

Dynamic Models: An Evolutionary Approach 192

Cultural-Social Models: A Behavioral Approach 194

Logic Models: A Causal Approach 195

Agent-Based Models: A Simulation Approach 198

Applying the Different Models 199

Part III From the Boulder Thesis to the Startup Community Way 207

Chapter Twelve Simplifying Complexity 209

The Boulder Thesis 210

The Rainforest 212

Applying Systems Thinking 214

Looking Deeply 216

Leverage Points 219

Chapter Thirteen Leadership is Key 231

Be a Mentor 234

Entrepreneurs as Role Models 235

Key Leadership Characteristics 237

Chapter Fourteen Think in Generations 243

Progress is Uneven and Often Feels Slow 245

The Endless Long-Term Game 247

Chapter Fifteen Diversity is a Feature, Not a Bug 255

Cultivate Diversity 256

Embracing Diversity 259

Think Broadly about Entrepreneurship 260

Chapter Sixteen Be Active, Not Passive 267

Self-Similarity and Replication 268

Don’t Wait or Ask Permission 269

Play a Positive-Sum Game 270

Continuously and Actively Engage 275

Part IV Conclusion 281

Chapter Seventeen Conclusion 283

Reflections 283

Summary of the Book 285

Final Thoughts 291

About the Authors 295

Acknowledgments 297

Notes 301

Index 325

저자소개

이언 해서웨이 (지은이)    정보 더보기
분석가, 전략 컨설턴트, 작가다. 혁신, 전략, 정책 주도 분야에서 기술, 미디어, 금융 부문 리더들을 위한 컨설턴트로 활동했다. 기업가정신, 혁신, 도시, 경제 분야에서 뛰어난 저술가다. 또한 미국과 유럽에서 소프트웨어, 미디어, 소비재 분야 스타트업의 자문에 응하고 투자하고 있다. 시카고 대학교에서 경제학과 정치경제학으로 석사학위를 받았고 데이튼 대학교에서 역사학과 정부학으로 학사학위를 받았다.
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